For hedge funds actively trading in specific product domains, often times, other market indicators were overlooked. It then only been discovered in a later time when their focus products been impacted. Small hedge funds simply don't have the resource to keep track of many many surrendering market indicators or sentiments, which indirectly impact their main products.
When we rolling out our sentiments notify to them, it's a game-changer. They now able to get market sentiments through dedicated channels, further customer their feed according to their exporloure or interests on partifular ares.